Too Young To Drink PSA

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Rules and Release Form

Purpose

The purpose of this contest is to involve young people in educating the community about the dangers of underage drinking. High school students will create a Public Service Announcement (PSA) that is no longer than sixty seconds long, promoting the message of stopping underage drinking.

Funding

Funding for this program has been made possible by a grant from the Oversight Council on Driving or Operating Under the Influence Abatement, which is staffed by the Governor’s Office of Highway Safety.

Participating Schools

All high schools within the City of Phoenix are invited to participate. ONLY ENTRIES FROM HIGH SCHOOLS LOCATED WITHIN THE CITY OF PHOENIX WILL BE ACCEPTED.

Overview

The Phoenix Police Department is introducing the contest to high schools within the City of Phoenix. The contest rules and instructions are available at the top of this page.  There is no limit on the number of entries each school may create. However, ONLY ONE (1) entry will be accepted from each High School. It will be the responsibility of the school to choose their entry to be submitted. The final entries from each school must be received by the Phoenix Police Department, Public Affairs Bureau, located at 620 West Washington,  Phoenix, Arizona, 85003 by February 28th, 2013 at 5:00 p.m.

The entrants from the schools will be placed on YouTube for the public to view and vote on their favorite PSA. It will be the responsibility of the school to insure the content of their PSA is appropriate and suitable for viewing by general audiences. The top ten (10) entries with the most votes will be the finalists and will be submitted to the panel of judges for the final phase of the judging.

From those ten finalists the judges will select one first place finisher, as well as a second and third place finisher. The high school providing the winning entry will receive a $5,000 money order or equivalent gift certificate that must be used to purchase equipment and/or supplies for the school’s audio visual, media relations, communications or similar type program. The school submitting the second place winner will receive a $3,000 money order or equivalent gift certificate and the school submitting the third place winner will receive a $2,000 money order or equivalent gift certificate.

Questions and Contact for the Media

Questions concerning this program should be directed to Sergeant Tommy Thompson of the Phoenix Police Department Public Affairs Bureau. The following is his contact information.
Sgt. Tommy Thompson
Public Affairs Bureau
Phoenix Police Department
620 W. Washington
Phoenix, Arizona 85003
(602) 534-3680
Tommy.Thompson@Phoenix.gov