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Photo, Downtown Phoenix from a helicopter.

Paying Up for Urban Living

January 24, 2020 12:00 AM
After graduating from Arizona State University, Zachary Rall moved into a Tempe apartment, then lived in Old Town Scottsdale for a few years.

By Angela Gonzales for Phoenix Business Journal

But the co-founder of commercial real estate investment company B&R Capital Partners wasn’t getting the urban feel he wanted.

“I’ve always wanted to live in a big city like Los Angeles or New York,” said the Arizona native. “When my partner and I started our business 18 months ago, it necessitated us to stay here. Downtown Phoenix is the closest we can get to a big-city feel.”

While Tempe and Old Town Scottsdale seem geared more toward a younger, professional demographic, the central core in Phoenix feels more grown-up, Rall said.

“This is a little bit cool and hip but more mature,” he said.


Image caption: Downtown Phoenix looking south over Central Avenue from Roosevelt Street. Credit: David Ramirez, City of Phoenix


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